More than a decade after Branded Seats® was featured in the Phoenix Business Journal, an early idea for in-seat sponsorship has grown into a proven solution used in venues across the U.S. and internationally. A look back at where Branded Seats started—and how far the journey has come.
Branded Seats replaced 60,000 outdated cupholders at Heinz Field with a custom solution designed to improve the fan experience. Featuring adjustable positioning, room for larger souvenir cups and updateable SnapGraphic advertising, the new cupholders delivered a refreshed look and new branding opportunities throughout the stadium.
Branded Seats expanded its in-seat marketing lineup with the Bleacher Display while moving product design and manufacturing to the USA. The new solution brings updateable SnapGraphic branding, custom logo opportunities and improved seat numbering to bleacher-style seating.
See how the Branded Seats CupHolder Display transforms existing stadium cupholders into valuable in-seat branding opportunities. The retrofit installs without stickers and provides customizable, updateable sponsorship messaging designed for durability and easy maintenance.
Turn seatbacks into valuable advertising space. The Branded Seats SeatBack Display creates customizable, updateable branding opportunities throughout stadiums, arenas and entertainment venues while helping generate additional sponsorship revenue.
Discover how years of stadium experience, product design expertise and a passion for better sponsorship solutions led to the creation of Branded Seats and its innovative in-seat branding products.
See why Branded Seats cup holder displays offer a better alternative to traditional stickers with durable, updateable branding designed for stadiums and venues.
Branded Seats made its official debut at IAVM VenueConnect, showcasing its patented cup holder advertising solutions after four years of product development.
Branded Seats was featured by Sports Business Journal for its innovative cup holder retrofit that creates new sponsor branding opportunities in stadiums and venues.
Branded Seats introduced its patented cup holder retrofit solution, giving stadiums a durable, easy-to-update alternative to traditional sponsorship stickers.
Branded Seats launched its new website and expanded product lineup, offering innovative in-seat branding solutions designed to create new sponsorship opportunities for venues.