Upgrade your fan experience with our C100 rail-mounted cupholders—designed for ADA platforms, standing zones, and hard-to-reach areas. Built for oversized cups and branded visibility, these mounts bring function and sponsorship to the forefront.
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branded seats
Any Seat. Any Model. One Game-Changing Cupholder.
Looking to upgrade your venue with smarter seating solutions? Branded Seats cupholders are the ultimate add-on for stadium managers and seat manufacturers alike.
Universal Fit
Our modular bracket system integrates seamlessly with any seat company, any seat model—making installation simple, scalable, and efficient. One cupholder fits all.
New Revenue, Same Real Estate
Transform ordinary cupholders into branded ad spaces. Branded Seats lets you monetize a previously untapped asset, turning every drink holder into a marketing opportunity.
Data-Driven Fan Engagement
Beyond ads, our cupholders enable smart data collection—giving you actionable insights into fan preferences and behaviors. Tailor experiences. Drive loyalty. Win big.
Souvenir-Ready, Fan-Approved
Designed to perfectly fit branded souvenir cups, our cupholders add a layer of convenience and delight to every fan’s journey. It’s not just a drink holder—it’s part of the memory.
In a world where fan experience is everything, Branded Seats cupholders deliver:
Seamless integration
Revenue generation
Deeper engagement
Enhanced fan satisfaction
Let’s talk about elevating your next venue project.
SnapGraphic Is Our Secret Sauce 🎯
Patented updatable advertising technology that is tamper resistant and changes out in seconds. This reusable plastic insert can be used for branding and will enhance the fan experience with safety messaging, concession ordering and delivery, QR codes with data capture, product marketing, event promotions, pour rights, team branding, and stadium naming rights. #nostickers #brandyourseats
DETAILS:
https://www.brandedseats.com/snapgraphic
ENHANCING THE FAN EXPERIENCE - BRANDED CUPHOLDERS FOR RAIL-STYLE SEATS ARRIVE AT OLD DOMINION UNIVERSITY S.B. BALLARD STADIUM
SAN DIEGO, California, October 11, 2022: Branded Seats announces its first installation of the new C95 cup holder for Old Dominion University (ODU) in Virginia. The installation of over 5,000 cupholders was completed in two days and integrated well with the Camatic rail-style seats that were installed in 2019.
ODU opted not to install cup holders when the seats were initially installed, then COVID hit. During the COVID downtime Branded Seats, utilized its product design talents and continued with product development by working through several product extensions. This product was a priority since rail-style seating has become more popular over the past few years. Once under contract with ODU, the manufacturing, delivery, and installation was completed in less than five weeks at the Branded Seats US-based manufacturing facility.
According to Shad Bruce, Branded Seats® President, “This line extension rounds out our in-seat advertising products and solves a variety of issues with older style cupholders. The new C95 is the only cupholder on the market that will hold larger souvenir cups and creates ad revenue without the use of ugly stickers. This has been an issue with concessioners as they continue to market and sell larger drinks which offer increased profit margins.”
The C95 cup holder utilizes all of their award-winning and patented product features including updateable advertising, utilizing the SnapGraphic plastic insert. In addition, there is the 3D logo emblem which can be molded in an accent color.
About Branded Seats: Branded Seat® offers a full line of cupholder and seat marketing solutions for franchises, venues, and corporate partners. These patented products generate revenue opportunities and create unique branding impressions in areas closest to the fans. All products are designed and manufactured in the USA. For more information, visit www.brandedseats.com or call (855) 427-2633.
Stadia Magazine: Custom cupholders installed at Old Dominion University’s S.B. Ballard Stadium
Linktree: https://linktr.ee/brandedseats
CONTACT: Sandy Bruce sandyb@brandedseats.com
SAN DIEGO, California, JULY 18, 2022: Stadiums, Sports Venues and Architects now have more options when selecting cupholders for their fans. Branded Seats® has begun manufacturing the new C95 cupholder at its US-based facility just in time for its debut at a university in Virginia. This line extension works well in tight seating envelopes which include the popular rail-style seat systems. The C95 continues to offer its award-winning product features including the integration of updateable advertising utilizing the patented SnapGraphic plastic insert. In addition, there is the 3D emblem which can be molded in an accent color.
According to Shad Bruce, Branded Seats® President, “This line extension rounds out our in-seat advertising products and solves a variety of issues with older style cupholders. The new C95 is the only cupholder on the market that will hold larger souvenir cups and creates ad revenue without the use of ugly stickers. This has been an issue with concessioners as they continue to market and sell larger drinks which offer increased profit margins.”
The Branded Seats® C95 cupholder samples will be available this week at the IAVM Convention in Phoenix, Arizona.
The C95 cupholder model is the latest addition to the Branded Seats® product lineup which includes the C100 cupholder, R85 cupholder retrofit, and the SeatBack Display. The R85 cupholder retrofit updates existing faded and peeling Caddy4 cupholders in seconds to make them look new again.
**Rendering and final prototype pictures below
C95 Product Video: https://youtu.be/Whk5wtA_heU
Branded Seats® introduces the all-new C95 stadium cupholder. This line extension works well in tight seating envelopes which include the popular rail-style seat systems. The C95 continues to offer its award-winning product features including the integration of updateable advertising
Branded Seats® products continue to lead with award-winning design and innovation such as:
•Updatable SnapGraphic advertising insert without using UGLY STICKERS
•Two branding opportunities: SnapGraphic insert + 3D emblem
•Larger size to hold souvenir cups (ie: Mason jar pictured)
What is a SnapGraphic and why it's different?
This patented product goes way beyond the old advertising stickers and solves the challenges of updating and maintaining stadium cupholders.
• It is NOT a sticker
• It is made from semi-rigid plastic
• It is weather-resistant and updates in seconds
• It is interchangeable with all of the Branded Seats™ products
• The graphics are vandal resistant because they are reverse printed on clear plastic
• They last longer and maintain their clean look through high pressure power-washings and day-to-day wear and tear
Located less than two feet from target audiences, the SnapGraphic provides effective, value-added sponsorship opportunities that are customizable, easy to update, and enhance the appearance of the venue environment.
Branded Seat® is excited to offer creative in-seat advertising solutions that generate new sponsorship and revenue opportunities for franchises and venues.
SnapGraphics are included with all Branded Seats® orders!
SAN DIEGO, California, AUGUST 1, 2021: Stadium and sports venues will now have more options when selecting cupholders for their fans. This month, Branded Seats® introduces the all-new C95 cupholder. This line extension works well in tight seating envelopes which include the popular rail-style seat systems. The C95 continues to offer its award-winning product features including the integration of updateable advertising utilizing the patented SnapGraphic plastic insert. In addition, there is the 3D emblem which can be molded in an accent color, and maybe the most important fact is that the C95 cupholder has the ability to hold larger souvenir cups.
The C95 cupholder model is the latest addition to the Branded Seats® product lineup which includes the C100 cupholder, CR4 cupholder retrofit, and the SeatBack Display. The CR4 cupholder retrofit updates existing faded and peeling Caddy4 cupholders in seconds to make them look new again.
The Branded Seats® C95 cupholder will be unveiled for the first time on Tuesday, August 3, 2021, at the IAVM Convention in Atlanta Georgia.
Branded Seats® products continue to lead with award-winning design and innovation such as:
Updatable SnapGraphic advertising insert without using UGLY STICKERS
Two branding opportunities: SnapGraphic insert + 3D emblem
Larger size to hold souvenir cups (ie: Mason jar pictured)
Product Video: https://youtu.be/Whk5wtA_heU
Branded Seats® New C95 Stadium Cupholder
20,000 Major League Stadium Cupholders Updated ~ In 12 Hours
Can you imagine updating 20,000 cupholders with 20 people in 12 hours? That is exactly what Branded Seats® did and everything went perfectly as planned. This major league venue had a naming rights change which affected every cupholder. The stadium cupholder retrofit was the perfect product to quickly update the aded / peeling caddy4 cupholders. This update gave 2 new branding opportunities which included the 3D emblem and the interchangeable SnapGraphic advertising insert.
The installation worked like this:
• Cupholder retrofit product arrived “loaded/branded” and was distributed across the concourse
• The installation team was divided into 3 groups
• Placing the retrofit over their current caddy4 cupholder
• Placing the locking disc inside the cupholder
• Locking the disc into place with our Branded Seats® installation tool
This easy update covered the old sponsor stickers and expanded the revenue-generating opportunity in the area closest to fans! Keep corporate partner’s branding looking fresh while elevating the marketing engagement with the patented SnapGraphic technology.
It’s time to Brand YOUR Seats!!
Need a solution to update faded cupholders? BS Retrofit product covers up caddy4 cupholders. Refresh and rebrand the closest advertising to FANS without the use of stickers! Contact info@brandedseats.com for more product information and pricing.
Branded Seats® is proud to continue its commitment to become vertically integrated with all of its products by designing, manufacturing, and sourcing right here in the USA. Branded Seats® is the “One Stop Shop” for all in-seat marketing solutions and provides revenue opportunities to venues and sports teams across the nation. This includes replacing cup holders, retrofitting existing cupholders, adding new inventory by utilizing the SeatBack Display, or adding a marketing element while improving the numbering in your bleacher section by installing the new Bleacher Display.
Thank you Association of Luxury Suite Directors (ALSD) for honoring us with a 2020 ALSD Spotlight Award!!
Category / Award - 2020 Premium Furniture, Fixtures, & Equipment
Heinz Field
Our latest installation of CupHolders, CupHolder Retrofits and SnapGraphics at MidFlorida Credit Union Amphitheatre
#BrandedSeats #NOuglystickers #closestAd2yourFans | LiveNation
