You Have Chosen The Right Seat, Now It Is Time to Choose The Right Cupholder

you have chosen the right seat, now it is time to choose the right cup holder

When venues invest in premium seating, every detail matters. Seat comfort, sightlines, hospitality spaces, and fan amenities all play a role in creating a memorable experience.

But one of the most visible touchpoints in the entire seating environment is often overlooked: the cupholder.

At Branded Seats, we believe every seat should do more than hold a fan. It should create value.

That's why we developed our patented SnapGraphic® system—a simple way to transform standard cupholders into sponsorship assets, fan engagement tools, and revenue-generating opportunities.

Create New Sponsorship Revenue

Sponsors are constantly looking for new ways to connect with fans. Cupholder branding places their message directly within the seating environment, creating a highly visible touchpoint throughout the event.

Whether promoting a brand, product, campaign, or special event, seat-based sponsorships can help venues create new inventory and increase partnership value.

Eliminate Peeling Stickers and Permanent Graphics

Traditional stickers can fade, peel, or become damaged during routine cleaning and power washing.

SnapGraphic® inserts are designed specifically for the stadium environment. Graphics can be installed, updated, and replaced quickly without removing the cupholder itself.

The result is a cleaner, more professional appearance and greater flexibility for future sponsorship opportunities.

Drive Fan Engagement Through Digital Activation

Today's sponsors want more than impressions—they want engagement.

By incorporating QR codes into cupholder graphics, venues can connect fans directly to contests, loyalty programs, mobile apps, promotional offers, and exclusive content.

This turns every seat into an interactive marketing platform while providing measurable results for sponsors.

Turn Every Seat Into a Revenue Generator

A cupholder may seem like a small detail, but when multiplied across thousands of seats, it becomes one of the most powerful branding opportunities in a venue.

The right cupholder can help create sponsorship revenue, improve fan engagement, and enhance the overall game-day experience.

The seat is where the fan sits.

The cupholder is where engagement happens.

Ready to explore what's possible? Schedule a complimentary Venue Revenue Assessment with Branded Seats today.

Continued Venue Innovation: The SmartGraphic Only from Branded Seats

In a world where stadium advertising is often stuck in the past—peeling stickers, outdated signage, and static placements—Branded Seats is redefining the game with our one-of-a-kind SmartGraphic system.

At the heart of this innovation is a durable plastic advertising insert designed to do it all:

✅ Tamper-resistant

✅ Available NFC technology

✅ Reusable

✅ Updateable in seconds

✅ No ugly stickers

This SmartGraphic snaps seamlessly into the Branded Seats C100, C95, C80 and the R85 cupholder display or our unique SeatBack display, giving advertisers total flexibility. Our latest video shows just how fast and easy it is to swap graphics—perfect for last-minute promotions, sponsorship rotations, or real-time campaigns.

But the SmartGraphic doesn’t just sit pretty. It works hard behind the scenes with built-in compatibility for data capture and experimental marketing. We’re talking QR codes, NFC tags, and more—fully integrated and customizable.

Whether you're targeting fans during a game or activating multi-channel experiences across an entire season, the Branded Seats SmartGraphic gives you the power to pivot, track, and engage like never before.

And here’s the kicker:

This patented platform is only available at Branded Seats.

Trust Your Souvenir Cups with Branded Seats Cupholders

Trust Your Souvenir Cups with Branded Seats Cupholders

Did you know... Branded Seats cupholder models c100 and c95 hold larger souvenir cups and include quick change {snapgraphic} plastic advertising insert, custom color 3D logo emblem and UV-resistant plastic. https://www.brandedseats.com/new-cupholder

c95 venue cupholder by Branded Seats

SNAPGRAPHIC EXPLAINED.... NO MORE UGLY STICKERS

What is a SnapGraphic and why it's different?
This patented product goes way beyond the old advertising stickers and solves the challenges of updating and maintaining stadium cupholders.
• It is NOT a sticker
• It is made from semi-rigid plastic
• It is weather-resistant and updates in seconds
• It is interchangeable with all of the Branded Seats™ products
• The graphics are vandal resistant because they are reverse printed on clear plastic
• They last longer and maintain their clean look through high pressure power-washings and day-to-day wear and tear

Located less than two feet from target audiences, the SnapGraphic provides effective, value-added sponsorship opportunities that are customizable, easy to update, and enhance the appearance of the venue environment.

Branded Seat® is excited to offer creative in-seat advertising solutions that generate new sponsorship and revenue opportunities for franchises and venues.

SnapGraphics are included with all Branded Seats® orders!